Why More Businesses Are Creating Online Branded Merch Stores
Jul 5
"Can you send me the logo again?" "Who ordered these shirts?" "Why are different locations using different branded materials?" If managing branded merch in your business feels more chaotic than ...
Continue ReadingGiving Back: The Importance of Corporate Social Responsibility
May 29
Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...
Continue ReadingCorporate Social Responsibility and the Beauty of Giving Back
May 14
Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn't it? But it doesn't h...
Continue ReadingAdvice for Getting the Most Out of a Business Trip
Mar 8
Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...
Continue ReadingYour Product Decorating Questions Answered
Sep 11, 2025
You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...
Continue Reading3 Things Every Busy Professional Needs
Jul 29, 2025
If there's one thing we never have enough of, it's time. We haven't quite figured out a way to freeze time yet, but we have found ways to save it. If you're a busy professional, these three FREE pl...
Continue Reading7 Ways to Instantly Make Your Website More User-Friendly
Jun 1, 2025
With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...
Continue Reading6 Things You're Missing Out on by Not Using Promotional Products
Apr 19, 2025
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...
Continue ReadingUsing Customer Profiles to Find the Perfect Promo Products
Oct 16, 2024
When business owners are asked about the customers they serve, many times, their response is: "Well, we serve everyone..." If a company served everyone, it would be impossible to build a successfu...
Continue ReadingYour Guide to Promotional Shirts
Oct 9, 2024
If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...
Continue Reading5 Tips for Boosting Social Media Engagement
Feb 5, 2024
Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms ar...
Continue ReadingHow to Choose Uniforms the Whole Team Will Love
Jan 15, 2024
If you've been in the workforce for a couple of years, you've probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are common - t...
Continue ReadingGeneration Z vs. Millennials: What’s the Difference?
Dec 31, 2023
We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, "killing" chain restaurants, and being social media obsessed. But what actually defines a millenn...
Continue ReadingHow One Hour Can Determine Your Success
Sep 18, 2023
After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...
Continue ReadingWhat Millennials Want (And How to Work With Them)
Jul 28, 2023
Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...
Continue ReadingThe Power of Promo: Why People Love Freebies
Jun 14, 2023
Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...
Continue ReadingThe Best Apps For Organization
May 31, 2023
For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year - especially in an increasingly digital age where social media, a million calendar reminders...
Continue ReadingHow to Manage the Workload of a Leader
May 23, 2023
We all have a superstar in the office. They're the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym every d...
Continue ReadingWhat’s Up With Unboxing Videos? The Trend You Must Try
Mar 19, 2023
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...
Continue ReadingHow to Work Smarter, Not Harder
Feb 4, 2023
Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...
Continue ReadingLanyards: Everything You Need to Know
Dec 23, 2022
When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...
Continue ReadingBranding 101: Let’s Talk Logos
Dec 15, 2022
A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...
Continue ReadingHow Promo Products Can Tell Your Brand's Story
Dec 8, 2022
Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...
Continue Reading5 Fail-Proof Ideas for Your Business Instagram
Nov 30, 2022
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it - Instagram. This photo and video sharing social platform have re...
Continue ReadingThe Power of Perceived Value
Sep 10, 2022
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...
Continue ReadingYour Brand Is Your Business - Market It!
Sep 2, 2022
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...
Continue Reading5 Healthy Tips for Business Trips
Aug 26, 2022
So, you're traveling for work again. There are only 365 days in the year, can you recall how many days you've been on the road? It doesn't matter if you are traveling internationally to Hong Kong,...
Continue ReadingWhy You Need Promotional Products
May 22, 2022
In a world of ever-changing advertisement trends, there is one marketing solution that never grows old - promotional products. Studies show promotional products were ranked as the highest advertisi...
Continue ReadingSustainability & Environmental Responsibility: Why it Matters
Apr 7, 2022
As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...
Continue Reading16 Ways Color Affects Your Branding and Marketing
Jan 31, 2022
Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...
Continue ReadingImprint Everything: A Guide to Printing Methods
Nov 11, 2021
Once you've found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decorati...
Continue ReadingGraphic Design Terms Everyone Should Know
Oct 20, 2021
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...
Continue ReadingHow Promo Products Can Make a Lasting Impression
Sep 29, 2021
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...
Continue ReadingHow to Put Together an Onboarding Kit
Sep 15, 2021
Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...
Continue Reading6 Helpful Tips to Address Unhappy Customers
Aug 31, 2021
It's the moment you dread. The phone call you don't want to pick up. The review you're scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming and humiliatin...
Continue ReadingWhy You Should Be Having More Fun at Work
Aug 9, 2021
In the past, the words "work" and "fun" were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enjoying yourself at wor...
Continue ReadingHow to be an Empathetic Leader and Still Get the Job Done
May 28, 2021
Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently pro...
Continue ReadingThe History of Promotional Products
May 7, 2021
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...
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